Companies invest tens of millions of euros and thousands of work days to enrich the knowledge of their employees.
Often these investments occur without a clear reference map of what intangible assets need to be developed to pursue goals and what strategies are most effective for consolidating their cognitive assets.
The course aims to provide a methodology for taking a snapshot of the capital of distinctive knowledge for company success and what tools to adopt to disseminate it within the organization to increase competitiveness.
Methodology
The course alternates moments of theory with group and individual exercises. Prework: guide to key knowledge focus. Experimentation and reflection workshop with best practice cases for analysis.
Goals
– Gain the ability to identify and describe the critical knowhow of your company or function
– Determine what knowledge needs to be disseminated within the organization to generate competitive advantage
– Gain visibility and experience the main methodologies for disseminating corporate know-how
– Become familiar with the process of designing a knowledge management plan and measuring the results.
Program
– What it means to do knowledge management
– What knowledge: hard and soft knowledge
– Define the key knowledge map of the organization
– Classifying know-how
– Implicit, explicit, internal and diffuse knowledge
– Define the degree of knowledge diffusion needed to consolidate or develop competitive advantage
– The methodologies for doing knowledge management: from rationalization to internal teaching from hands-on experience to sharing, from problem to problem-based learning
– When technologies support: repositories, e-learning and collaboration platforms, social media
– Define a knowledge management plan.
