Creating implies a doing, a production of new, original and usable objects and concepts by others.
Therefore, being creative refers back to a set of individual, social and cultural factors, and precisely for this reason creativity is considered an acquirable and trainable skill.
The course proposes to use the space of the creative workshop in which to experiment with the concept of creativity, using the perspective of lateral thinking, in order to identify problems, seek alternative points of view and find creative, original and innovative solutions applicable in one’s daily work.
Target audience
All those who wish to bring out their creative ability and acquire a method to apply it in solving daily work problems.
Methodology
The proposed methodology is that of the Creative Laboratory, i.e., a space with variable settings in which to experiment with the proposed tools in real or virtual experience modes. Practical exercises and films will enable participants to actively experience the main processes of creative thinking, reflecting on specific work problems.
Duration
In-person 1-day course or webinar mode.
Goals
- Developing the ability to produce ideas by training generative thinking
- Observing situations from different perspectives: creative problem solving techniques
- Training intellectual dynamics and originality in ideation: lateral thinking and the six-hat technique for thinking
- Being curious: asking questions to different interlocutors, actively listening, questioning oneself
- Simplifying complexity: making effective syntheses that enable solutions to be concretized, quickly and unconventionally
- Analyze to structure the experience in a new way and concretize the idea.
Program
- What is creativity: Where do ideas come from?
- Creativity: talent or expertise?
- The paradox of creativity: the before, during and after
- The factors that foster our creative ability and the obstacles
- The perspective view of the problem: known causes and effects to be created
- Detecting “psycho-traps” and perceptual errors: habits of perception and interpretation
- Looking at reality with lateral thinking: activating the creative process
- Originality in ideation: 6 perspectives to analyze the problem, the 6-hats technique for thinking
- Being curious: the art of asking and asking questions and listening to the Other
- Fostering divergent thinking for solution finding
- Making the creative solution an innovation: synthesizing, developing the idea and making it feasible.
